Who is this actually for?

Mostly direct-to-consumer brands selling a physical product online — skincare, supplements, apparel, home, pet, beverage, fitness. That’s what the pipeline is built around: we work from your reviews, your product photography, and your TikTok, Reels and paid results. We do take work outside it — there’s software work in the grid above — but if you’re B2B, an app, a service, or a local business, say so at intake and we’ll tell you honestly whether we’re the right shop before you pay anything.

Is this organic content or paid ads?

Both, and that’s the point of buying it in one place. The same angle gets cut for your feed and for your ad account, and what wins in one tells us what to make for the other. Most brands run these as two disconnected workstreams and pay twice for the privilege.

Who owns the content?

You do, outright, the day it lands. Full commercial rights on every platform, forever, with no expiry, no renewal fee, and nothing to re-license. Worth being precise about, because a creator deal is a licence, not a sale — those rights typically run out after 6 or 12 months, and extending them costs you again. Ours don’t run out, and nothing you have bought can be taken back.

Why so few videos? Everyone else offers more.

Because more stopped being the hard part. A hundred videos a month from a pipeline that isn’t reading your results is a hundred videos you have to sort through yourself. We’d rather send twelve we can defend and tell you which four to put money behind.

How fast is the first batch?

We start the day your brief lands — there is no queue and no kickoff call to schedule. Three business days for the $50 batch, five for Test and Growth, ten for Partner.

What if I hate the first batch?

It cost you $50, so not much is at stake. On any package: email us within 30 days and we refund it in full, and you keep the files either way.

Can you match my brand guidelines?

Yes. Send them at intake. Fonts, colors, tone, claims you can’t make, words you can’t say.

Do you post it for us?

We hand you a calendar and files scheduled against it, and we’ll load them into your scheduler if you give us access. We don’t take over your accounts and we don’t manage your ad spend — your buyer or your in-house team keeps that. If you want someone to run the media too, say so and we’ll tell you honestly whether we’re it.

With AI. The actors are AI characters and the footage isn’t filmed — that’s how the price sits under one creator’s day rate. It isn’t what you’re buying: you’re buying the angles, the formats, the cadence, and a human who decides what dies this week. We label AI content per Meta and TikTok’s requirements and we don’t produce fake testimonials or put words in the mouth of anyone claiming to be a real customer. That line isn’t negotiable.

Some AI video does, and most of the cheap stuff does. We spend most of our production effort on the things that give it away — the speech cadence above all, then hands, faces, text on screen, the grade. Watch the work above and decide for yourself. That grid is the honest answer to this question.

Why not just buy Arcads or Creatify and do this myself?

You should, if you have someone in-house who will decide the angles, write the scripts from your reviews, sit through the renders, cut the tells, and read the results every week to decide what dies. The tool is about $110 a month and we’re not going to pretend otherwise. You’re paying us for the person and the plan, not the model.

Meta generates video for free inside Ads Manager. Why pay you anything?

Because free generation gets you variations of what you already have, and it has no opinion about what to make next. It’s a good reason not to pay anyone for raw volume — which is exactly why we don’t sell it.

Can you promise me a viral hit?

No, and anyone who does is lying to you. Nobody can name the video that pops. What you can do is aim well and take enough shots — angles pulled from what your buyers actually say, formats that already work in your category, and a cadence that gives the algorithm something to chew on. Then read what travelled and make more of it. That’s the whole method, and it’s the closest honest thing to a strategy for going viral.

Do I need to send product samples?

No. We work from your product photography and website. Nothing ships anywhere.

What if my product is regulated?

Tell us at intake. We work in supplements, skincare, and finance, and we’ll write to your compliance constraints. We won’t make claims your legal team hasn’t cleared — and in a few of those categories we’ll tell you to hire a real creator instead.

Do I have to commit to anything?

No. Every package is a one-off — you buy a batch, we deliver it, and that is the end of it unless you buy another. No subscription, no notice period, no card kept on file, nothing to cancel.

Notes

Are AI-Generated Ads Legal? A Plain-English Guide for Marketers

Published 21 August 2026

The short answer is yes. The useful answer is that legality isn't the constraint people think it is — the constraints are testimonial rules, disclosure rules, and whatever your own category already requires.

The short version

Generating an advertisement with AI is legal in the US, the UK and the EU. No regulator has banned it, and the major platforms all permit it subject to disclosure. If you were looking for permission, you have it.

What is not legal is a set of things that were already not legal before AI existed, and which AI makes very easy to do accidentally.

Exception one: fabricated endorsements

the FTC's August 2024 final rule bans testimonials attributed to people who don't exist. A synthetic performer describing their own experience with your product is exactly that. This is the single most common way brands get this wrong, and it's covered in depth in AI-generated ads and the FTC.

Exception two: undisclosed synthetic humans

Meta labels ads containing photorealistic AI-generated people next to the Sponsored tag. TikTok auto-labels from provenance metadata and the label can't be removed. Neither is optional, and attempting to defeat either is a policy violation with your ad account as the stake. See Meta's policy and TikTok's.

Exception three: everything your category already required

AI changes nothing about substantiation. If you couldn't claim it in a live-action ad, you can't claim it in a generated one. Supplements, skincare, finance and health claims carry exactly the same evidentiary burden they always did — more on regulated categories.

There's also a fourth thing worth naming that isn't about advertising law at all: likeness. Generating someone recognisable — a celebrity, a real customer, an employee who didn't consent — is a rights problem in most jurisdictions and a reputational problem in all of them.

What actually gets brands in trouble

Not the technology. In every case we've seen, the problem was a script that made a claim the brand couldn't back, or a format that implied an endorsement that didn't happen. The generation step is neutral; the writing is where the exposure lives.

This isn't legal advice. It's an operator's account of rules we work under every day. If you're making a call with real money or real exposure behind it, get it reviewed by someone qualified.

There's a working checklist in the disclosure checklist, and the commitments we make contractually are in the terms.